|
Founded in
1993, Tesseract
Consulting is a
group of seasoned
marketing
professionals who
deliver strategic
planning, marketing
communication,
corporate education,
and sales support
services to
high-tech firms.
Based in Boca
Raton, Florida ,
Tesseract's services
are centered on the
experience of its
two principal
consultants: Mr.
Rick Perez and Ms.
Linda Watson.
Together these
associates have more
than 50 years of
combined experience
in product
development, sales,
and marketing for
B2B and B2C products
and services in the
high tech and
manufacturing
industries.
President and Principal Consultant
Rick Perez has over 25 years experience
bridging the gap
between
technology and
marketing with a
unique
combination of
engineering
experience,
management
skills, and
marketing
expertise. Mr.
Perez is skilled
in the
development of
marketing
strategies,
pricing,
forecasting,
sales tools
design,
applications
development,
market analysis
and product
introduction.
Areas of
Specialization:
Strategic Planning,
Investor, Partner
and Channel
Strategies, Product
Management, Product
Marketing, Sales
Tools, Competitive
Analysis,
Forecasting,
Configuration and
Pricing Tools.
Marketing,
Communications,
Business
Strategies,
Event
Management, and
Corporate
Education
Linda Watson has
over 20 years of
expertise in
management,
strategic
marketing and
business
strategies,
multimedia
communications,
introductions
for products,
applications,
solutions and
services, event
management from
concept through
completion, and
all aspects of
corporate
education. These
proficiencies
encompass all
distribution
strategies
(direct,
reseller,
distributors,
channels,
partners,
co-ops, alliance
partners, etc.)
and all business
models from
incubator,
start-up, small,
medium, and
global B2B and
B2C companies.
Areas of
Specialization:
Marketing,
Communications,
Product
Marketing, Sales
Tools, Event
Management,
Product, Service
and Solutions
Launches,
Planning,
Budgeting,
Forecasting,
Project
Management,
Website
Strategies,
Documentation,
Public
Relations,
Investor
Relations,
Corporate
Education and
Employee
Development.
|
